Don´t Save The Straws

Subway

Position Subway Brand as a responsible and sustainable brand in Latin America, improving Key Brand commitments to the world.

Watch the result

Launched in 19 countries

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30+ Million people reached

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70+ articles in media from Latin America.

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Awarded as Best CSR Campaign in Mexico2019 (Informa BTL).

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Initialtest in Costa Rica: 70%+ reduction in the use of straws.

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Initial test in Costa Rica: 40%+ reduction in the use of plastic covers.

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Beaches Clean Ups in different countries.

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Equipment donation to Chelonia NGO in Puerto Rico to protect the sea turtles and help their conservancy.

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40%+ of single use plastic reduction in the region (amid the Covid-19 Pandemic) by the end of 2020.

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Move the world with us
Let´s talk

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