Leave Your Footprint

Villavicencio

Position Villavicencio Brand as a sustainability benchmark in Argentina, improving Key Brand attributes to gain differentiation in a commoditized water category.

Watch the result

25+ Million people reached.


65+ articles in media.


Presented at Cannes Lions Festival.


10%+ in volumen Sales in Campaign Months (Apr-May).


13pts+ in Top of Mind  (Q3´2017 vs YA).


5pts+ in Brand Comm Awareness (Q3 vs Q2).


0,9+ in Market Share Apr 17 vs PM.


70+ News release (4MM Reach /8,5M AR$ VAP).


90%+ of positive comments in RRSS and 95% of positive sentiment on the campaign.

Move the world with us
Let´s talk

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.